How can a small local business with no marketing budget use social media to attract more customers?
Last Updated: 03.07.2025 00:01
Processes
Utilising social media means allocating resources to that endeavour - so you must have a budget of some sort.
Perception
Why am I dreaming of people I've never seen before?
Place
Product
People
Chinese Biotech Showcases Challenger to Eli Lilly’s Obesity Drug - Bloomberg.com
Good marketing is doing this well.
If you are in business, you ARE “marketing”. If you don't have a PROMOTION budget, you are marketing badly.
Price
Study Finds How Human Sperm Defies Newton's Third Law Of Motion - Republic World
Marketing is balancing and organising all the factors that create an exchange between buyer and seller, including:
as well as uncontrollable factors (Politics, Economics. Social-cultural issues, Legal & compliance requirements, Technology, Ecology, Ethics, and Demographics.
AND Promotion> (Advertising, PR, Personal Selling and Sales Promotion - Digital or analogue)